PORTFOLIO.
EVALUATION, STRATEGY, COMMISSIONING& SOCIAL IMPACT
I help organisations understand their impact, strengthen their approach and deliver meaningful change. My work spans independent evaluation, social value, commissioning, grant management, governance, service redesign, research engagement, organisational development and marketing.
I work across public services, charities, health and social care, community organisations and commercial settings.
I combine analytical methods with strategic thinking, facilitation and practical delivery—helping organisations move beyond activity and outputs to understand outcomes, learn from experience and make informed decisions.
TURNING EVIDENCE INTO ACTION. STRATEGY INTO IMPACT.
Selected impact and achievements
01
98% increase in ticket sales
02
300% increase in wish applications
Developed social media marketing strategy, content and an advertising campaign for the 2025 Edenbridge and Oxted Show through Lemon Squeezy Marketing.
Delivered referral marketing for Dreams Come True, helping expand the charity’s reach and network.
03
Approximately £800,000 in cost reductions
04
More than 120 grant applications per quarter
Cost reductions associated with service improvements in the Police Strategic Alliance across Dorset, Devon and Cornwall.
Promoted and managed Dorset’s Community Grant Scheme, while building relationships with delivery partners.
How I can help
Evaluation and social impact
Independent evaluation, mixed-method research, SROI, process tracing, value for money and impact measurement.
Commissioning and public value
Grant management, commissioning frameworks, funding development, VfM training and accountable processes.
Governance and service transformation
Governance development, systems thinking, service redesign, organisational change and partnership facilitation.
Strategy and communications
Marketing strategy, audience development, content, research engagement, coaching and organisational development.
Selected projects
Evaluation, research and social impact
WISER programme — Met Office
Evaluated the WISER programme for the Met Office across Africa and Asia, incorporating process tracing and value-for-money (VfM) analysis. This combined investigation of how change happens and the evidence linking programme activity to outcomes with consideration of resources and value.
Capabilities: International programme evaluation; process tracing; VfM analysis; evidence-based assessment.
Green Party Spring Conference evaluation review
Undertook an evaluation review of the Green Party Spring Conference, bringing an evaluation and learning perspective to the review of an event and opportunities to inform future planning.
Capabilities: Evaluation; evidence gathering; analysis; learning.
Partnership for Older People Programme — Dorset and South Lanarkshire
Undertook Social Return on Investment (SROI) analysis relating to the Partnership for Older People Programme in Dorset County Council and South Lanarkshire Authority. SROI offers a framework for examining social outcomes alongside the resources invested.
Capabilities: SROI; social value measurement; outcomes analysis; health and social care.
Digital Together — Cornwall
Rural Community Charity
Delivered impact evaluation work relating to Cornwall Rural Community Charity’s Digital Together programme. This sits within wider experience evaluating digital inclusion initiatives and exploring outcomes associated with digital skills, access to technology and participation. Related evaluation work across Cornwall and the Isles of Scilly covered digital skills training, a technology lending scheme, digital sensors and local digital innovation projects, using qualitative and quantitative evidence to assess formative impact and SROI.
Capabilities: Impact evaluation; digital inclusion; mixed-method research; social value.
Undertook impact evaluation work relating to The King’s Trust Team programme, contributing to assessment of programme outcomes and the difference made by a structured development experience for young people.
Capabilities: Impact evaluation; programme outcomes; evidence gathering and analysis.
The King’s Trust Team programme
Scottish Government Community Action Group Programme
Delivered impact evaluation work for the Scottish Government’s Community Action Group Programme through Cattistock Consulting.
Capabilities: Independent evaluation; research; impact assessment.
SPARK — research engagement development
Supported development of research engagement for SPARK, with a focus on connecting research with the people and organisations who can use it and making research accessible and useful beyond the research process itself.
Capabilities: Research engagement; stakeholder communication; knowledge exchange.
Women’s Centre Cornwall — monitoring, evaluation and impact
Developed a best-practice monitoring and evaluation strategy, policy, processes and procedures aligned with DAC criteria. The work also included developing SROI ratios for centre programmes and a literature review on the impact of bodywork.
Capabilities: M&E frameworks; DAC criteria; SROI; evidence-informed practice.
Katie Piper Foundation — Rehab Home service
Developed a project management framework and documentation for an evidence-based evaluation of the Rehab Home service.
Capabilities: Project management; evaluation frameworks; documentation.
Commissioning, grants and public value
Dorset Office of the Police and Crime Commissioner
Delivered full-lifecycle grant management and commissioning processes for Dorset’s Office of the Police and Crime Commissioner. The Community Grant Scheme work included scheme development and management, promotion, partner relationship building and securing more than 120 applications per quarter.
Capabilities: Grant management; commissioning processes; funding strategy; accountability.
Victim Support Devon and Cornwall — commissioning framework
Developed a commissioning framework and associated processes for Victim Support Devon and Cornwall. Related experience includes value-for-money training to support structured consideration of value and resources in decision-making.
Capabilities: Commissioning design; process development; service planning; VfM training.
Portland Port — fundraising and social value
Undertook analysis and audit focused on economic regeneration and regional social value; developed a fundraising strategy for a public-private partnership supporting commercial expansion and a social media marketing strategy.
Capabilities: Social value; fundraising strategy; analysis; communications.
Governance, systems and service transformation
Women’s Centre Cornwall — governance development
Undertook governance development, alongside work to strengthen monitoring, evaluation, impact measurement, policy and organisational processes.
Capabilities: Governance development; accountability; organisational processes; impact measurement.
Yeovil Hospital — clinical admissions service redesign
Applied systems thinking to the redesign of clinical admissions at Yeovil Hospital, considering how processes and relationships across a service interact and shape operational delivery.
Capabilities: Systems thinking; service redesign; process analysis.
Dorset Police Strategic Alliance — Prevention Directorate
Worked on implementation of the Prevention Directorate within the Dorset Police Strategic Alliance, supporting a joint crime-prevention function across Dorset, Devon and Cornwall. Wider business change management work within the alliance was associated with service improvements and approximately £800,000 in cost reductions.
Capabilities: Business change;
implementation; cross-county collaboration; service improvement.
Home from Hospital — Dorset Community Action and VCSE partners
Facilitated and supported development of a Home from Hospital model with voluntary, community and social enterprise (VCSE) organisations in partnership with Dorset Community Action. The work brought partners together to develop a collaborative approach to supporting people returning home from hospital.
Capabilities: Facilitation; collaborative service design; VCSE engagement; partnership development.
Maya Centre — strategy facilitation
Facilitated strategy development for the Maya Centre, a North London charity, through Cattistock Consulting.
Capabilities: Strategic facilitation; organisational development; stakeholder engagement.
Community Catalyst — coaching for small nonprofits
Coached small nonprofits through the Community Catalyst team, supporting organisations to strengthen their thinking, develop their approaches and work through challenges associated with delivering their missions.
Capabilities: Coaching; facilitation; nonprofit development; collaborative problem-solving.
Marketing, communications and organisational growth
Start-up marketing strategy
Developed a marketing strategy for a start-up, supporting a more structured approach to positioning, marketing and audience development.
Capabilities: Marketing strategy; positioning; audience engagement; planning.
Edenbridge and Oxted Show — campaign delivery
Developed social media strategy, content and an advertising campaign for the 2025 show through Lemon Squeezy Marketing. The CV records a 98% increase in ticket sales.
Capabilities: Campaign strategy; content creation; advertising; delivery.
Dreams Come True — referral marketing
Delivered referral marketing for the children’s wish-granting charity, expanding its reach and network and increasing wish applications by 300%.
Capabilities: Referral marketing; network development; audience growth.
Dorset National Landscapes — marketing strategy
Informed development of the marketing strategy for Dorset National Landscapes.
Capabilities: Marketing strategy; strategic planning.
Thriving Talent — social media and insight
Created social media content to build relationships with prospective training clients for a Swiss female talent development company and produced its monthly insight newsletter.
Capabilities: Social media; client engagement; newsletter development.
Global Business Culture — content and impact measurement
Created feature articles on topics including diversity, equity and inclusion and global trade deals, topical blog articles and internal communications. Also delivered an impact measurement strategy.
Capabilities: Feature writing; internal communications; content strategy; impact measurement.
Keep 106 FM — broadcasting and strategy
As radio presenter and director, presented the DT@1 show with topical discussions and interviews and produced the station’s development strategy.
Capabilities: Communications; interviewing; content; development strategy.
Editorial and
e-commerce content
Produced biweekly feature articles for Blackmore Vale Magazine and managed e-commerce website content for seasonal and business-as-usual products at The Newt in Somerset.
Capabilities: Feature writing; digital content management; communications.
How I work
believe good evaluation should do more than report activity. It should help organisations understand why change happens, what difference their work makes and how they can improve.
I bring together analytical rigour, strategic thinking, facilitation and accessible communication to make evidence useful for decision-makers, practitioners, funders and communities.
From commissioning and governance to service redesign, impact evaluation and marketing, I aim to deliver work that is thoughtful, practical and focused on meaningful outcomes.
Professional background
My career includes independent consultancy through Cattistock Consulting; monitoring, evaluation and impact at Women’s Centre Cornwall; programme funding and research development at Guide Dogs; project management and evaluation at the Katie Piper Foundation; grant management at Dorset’s Office of the Police and Crime Commissioner; business change within the Police Strategic Alliance; and marketing, communications and broadcasting roles.
My academic background includes a Postgraduate Diploma in Management from the University of Warwick, an MA in Applied Translation (Merit) and a BA in French and German (2:1 Honours) from the University of Exeter, and a Higher Diploma from the Institute of Legal Executives.
Additional training includes mixed-method evaluation methodologies, digital marketing, marketing strategy, SEO, email marketing, NLP Master Practitioner training and AI for Business.
Let’s talk about your next project
Whether you need an independent evaluation, a commissioning framework, support with grant management, service redesign, impact measurement or a marketing strategy, Get Real Impact can help you move from questions and challenges to evidence, insight and action.
Jade Leahy | jade.leahy@icloud.com
Website: GetRealImpact.co.uk